Walk into a space designed with intention, and you'll notice it immediately—the way light filters through windows, the texture of walls that feel more "lived-in" than "built," and a quiet sense of balance that makes you want to stay a little longer. That's the mark of green building: it doesn't just serve a function; it nurtures connection—between people, and between us and the planet. Today, as architects, designers, and homeowners alike seek to align their spaces with their values, materials that marry sustainability with soul are becoming non-negotiable. Enter MCM's rammed earth board(matcha green) —a material that doesn't just check the boxes for green building certifications, but redefines what it means to build with purpose.
Think of green building certifications as a promise—a stamp of approval that a space has been designed and built with the planet in mind. They're not just arbitrary checklists; they're rigorous standards that measure everything from how materials are sourced to how much energy a building uses, and even how it impacts the mental and physical health of the people inside. The big names here? LEED (Leadership in Energy and Environmental Design), BREEAM (Building Research Establishment Environmental Assessment Method), and WELL Building Standard, to name a few. Each has its own focus—LEED on overall sustainability, BREEAM on lifecycle assessment, WELL on human health—but they all share a common goal: to reduce our built environment's footprint while enhancing quality of life.
For materials like MCM's matcha green rammed earth board, qualifying for these certifications isn't just about "being green." It's about proving that sustainability can coexist with beauty, durability, and innovation. Let's dive into how this unique material rises to the challenge.
Rammed earth itself is an ancient technique—think of the Great Wall of China, or the adobe homes of the American Southwest. It's simple, effective, and inherently sustainable: layers of earth, compacted to form solid, sturdy walls. But MCM didn't just revive an old method; they reimagined it. Their matcha green rammed earth board is a modern take on tradition, blending natural clay, sand, and stone with subtle, plant-based pigments to achieve that soft, earthy hue that feels like a breath of fresh air in any space.
What sets it apart? For starters, the color. "Matcha green" isn't just a trend—it's a deliberate choice. The pigment is derived from natural sources, avoiding harsh chemicals that can off-gas or leach into the environment. Run your hand over the surface, and you'll feel the texture: a gentle, organic grain that tells the story of the earth it came from. This isn't a synthetic material trying to mimic nature; it *is* nature, refined.
But sustainability isn't just about what's in the material—it's about how it's made. MCM's manufacturing process for the matcha green board prioritizes low energy use, with minimal waste and zero toxic emissions. The earth used is often sourced locally, reducing transportation-related carbon emissions, and any excess material from production is recycled back into the process. It's a closed-loop system that honors the planet at every step.
Let's break down the criteria that matter most for green building certifications—and how MCM's matcha green rammed earth board excels in each.
LEED, BREEAM, and other certifications reward materials that are sourced responsibly. MCM's matcha green board uses locally quarried earth and natural pigments, cutting down on the carbon footprint of shipping materials across the globe. Even better, the clay and sand used are renewable resources—unlike finite materials like some types of stone or synthetic composites. There are no formaldehydes, VOCs (volatile organic compounds), or heavy metals here, either. That means when the board is installed, it won't release harmful fumes into the air—a big win for indoor air quality, which is a key focus of the WELL Building Standard.
Buildings account for a huge chunk of global energy use—much of it from heating and cooling. Rammed earth is a natural insulator, thanks to its high thermal mass. It absorbs heat during the day and releases it slowly at night, reducing the need for artificial heating and cooling. MCM's matcha green board amplifies this effect with its dense, compacted structure, helping buildings maintain a stable temperature year-round. For LEED, this translates to points in the "Energy and Atmosphere" category; for BREEAM, it boosts the "Energy" section score. In short: lower energy bills, fewer carbon emissions, and a more comfortable space for everyone inside.
Sustainability isn't just about the present—it's about the future. A material that needs to be replaced every 10 years isn't truly green, no matter how eco-friendly it is initially. MCM's matcha green rammed earth board is built to stand the test of time. Rammed earth structures have been known to last centuries, and MCM's modern manufacturing only strengthens that longevity. Its resistance to fire, pests, and weather means less maintenance, fewer replacements, and a smaller lifecycle footprint. BREEAM, in particular, values durability highly, as it reduces the need for resource-intensive repairs or replacements down the line.
The WELL Building Standard zeroes in on how buildings affect human health, and here's where the matcha green board truly shines. Because it's made from natural, non-toxic materials, it doesn't off-gas harmful chemicals. In fact, it can even help regulate humidity: the porous nature of rammed earth absorbs excess moisture in the air, then releases it when things get dry, preventing mold growth and keeping indoor air fresh. Imagine walking into a home or office where the walls themselves help purify the air—that's the WELL difference, and MCM's board delivers it.
The matcha green rammed earth board isn't alone in MCM's sustainable lineup. It's part of a broader family of materials designed to work together, creating cohesive, eco-friendly spaces. Take, for example, MCM's mcm flexible stone series. Lightweight and versatile, it's made from recycled stone aggregates and natural binders, making it perfect for accent walls or curved surfaces where traditional stone might be too heavy. Like the rammed earth board, it's low-VOC and locally sourced, earning points for certifications that value material innovation.
Then there's fair-faced concrete —a material that celebrates rawness and authenticity. MCM's take on it uses recycled aggregates and low-carbon cement, reducing its embodied carbon (the total emissions from production to disposal). It pairs beautifully with the matcha green rammed earth board, adding a modern, industrial edge without sacrificing sustainability. Together, these materials prove that green building doesn't mean choosing between style and substance—you can have both.
Numbers and criteria are one thing, but seeing a material in action? That's where the magic happens. Take the "Green Haven Community Center" in Portland, Oregon—a LEED Platinum-certified space designed to be a hub for local residents. The architects chose MCM's matcha green rammed earth board for the main lobby walls, and the result is striking: warm, inviting, and alive with texture. "We wanted the center to feel like an extension of the forest that surrounds it," says lead architect Maria Gonzalez. "The matcha green board does that. It's calm, grounding, and you can tell it's made from the earth. The LEED points were a bonus, but the real win is how the community has embraced it—kids run their hands along the walls, elders sit nearby to enjoy the natural coolness. It's more than a building material; it's a conversation starter about sustainability."
Across the pond, the "Eco Living Apartments" in London earned a BREEAM Excellent rating, in part thanks to MCM's rammed earth and flexible stone combination. "BREEAM really digs into lifecycle assessment," notes developer James Wright. "We needed materials that would last 50+ years, require minimal upkeep, and keep energy costs low. The matcha green board checked all those boxes. Plus, tenants love it—they say their apartments feel 'healthier' than previous homes. That's the kind of impact you can't measure with a certificate."
At the end of the day, green building certifications are tools—but the real goal is to create spaces that make us better, and do better for the planet. MCM's matcha green rammed earth board embodies that mission. It's a material with a story: of ancient techniques reborn, of respect for the earth, and of a future where buildings nurture rather than deplete.
So when you see that LEED or BREEAM logo on a building, remember: it's not just about the certificate. It's about the walls that breathe, the spaces that heal, and the choices that add up to a greener world. And with materials like MCM's matcha green rammed earth board leading the way, that future is looking brighter—and more beautiful—than ever.
| Certification | Key Criteria | How Matcha Green Rammed Earth Board Qualifies |
|---|---|---|
| LEED | Material sourcing, energy efficiency, indoor air quality | Locally sourced earth, natural insulation (reduces energy use), zero VOCs (improves air quality) |
| BREEAM | Lifecycle assessment, durability, embodied carbon | Long lifespan (minimizes replacement), low-carbon manufacturing, recycled content in production |
| WELL | Indoor air quality, thermal comfort, biophilic design | Humidity regulation, natural pigments (no toxins), earthy texture (enhances biophilic connection) |
In the end, green building is about more than materials—it's about mindset. It's choosing to build with intention, to honor the planet, and to create spaces that lift us up. MCM's matcha green rammed earth board isn't just a product; it's a step toward that mindset. And as more designers and builders embrace it, we're one step closer to a world where every building tells a story of sustainability—one that future generations will be proud to inherit.
Recommend Products